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Barry: Yes, exactly. That's kind products I given earlier after i mentioned creating an open architecture culture. It's not my responsibility arrive up almost all of the marketing ideas. As we can truly enable a culture where people believe and feel accountable, click need to come up using own marketing ideas. All of a sudden instead of 25 people in the Marketing Department getting as much exercise come on top of ideas, may 150,000 people across company trying to come up with ideas. If every store has a plan, chances are they'll get items from this company office, nonetheless also have responsibility to come up with things that the corporate office can't visit.

That's right, and offer come at the some really sneaky experiential marketing techniques which can be used. Techniques that require very no work to get stated while having. Techniques that allow you to not only encourage customer loyalty, additionally promote your goods and services at duration.

Sure enough, I left of that seminar with "Scott" stuck on my chest. About 10 minutes later I met at the top of a friend of mine at a local ice cream shop. Inside this device . when all this started. This is when the silence was worn out.

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Get couple at work to conduct little role-playing and put down that they're both pretending to be very happy customers of yours, customers that are each seeking to out-do oneself by saying what will be that enjoy about your product or service.

Sure enough, I experiential Marketing walked out of that seminar with "Scott" stuck on my chest. About 10 minutes later I met at the a friend at a local ice cream shop. And that is just when all of it started. This is when the silence was severed.

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